Marketing-Cloud-Email-Specialist 試験問題を無料オンラインアクセス

Northern Trail outfitter wants to use an AI-based approach to target subscribers who are not receiving too many emails but are engaging constantly with the emails sent to them.
Which feature should help achieve this?

• A.Einstein Engagement Frequency
• B.Einstein Messaging Insight
• C.Einstein Engagement Scoring

Northern Trail Outfitters (NTO) notices a larger than normal drop in engagement and a spike in unsubscribes after its sales team added a newsletter that is sent three times a week, in addition to the normal commercial marketing messages sent throughout the week.
Which action should be taken to reduce the number of unsubscribes and increase engagement for NTO's program?

• A.Add complementary SMS campaigns.
• B.Create more focused segmented lists for messaging.
• C.Focus on action-driven subject lines.

Northern Trail Outfitters (NTO) wants to simplify a journey that has a decision split prior to every email send to remove certain subscribers from the journey.
What should NTO do to simplify the journey?

• A.A Utilize exit criteria for the journey.
• B.Use the Update Contact a:
• C.Ensure the Contact entry mode is No re-entry

Northern Trail Outfitters (NTO) receives a daily file drop of customers who have made recent purchases. NTO would like to send out a thank you email the first time they Show up in the file drop.
How should Journey Builder be configured to meet this requirement?

• A.Configure Journey Entry Event to 'allow no re-entry.'
• B.Configure Journey Settings to 'allow no re-entry.
• C.Configure Journey Email Send to dedupe on email address.

Northern Trail Outfitters (NTO) sends 500,000 emails per month and shares its sending domain and IP with other customers.
Which action ensures NTO's sending reputation remains intact?

• A.Request three Dedicated IPs to spread out the sending volume.
• B.Implement an SAP with Private Domain and a Dedicated IP.
• C.Request a Private Domain to leverage SPF and DKIM authentication.