Marketing-Cloud-Consultant 試験問題を無料オンラインアクセス

Northern Trail Outfitters wants to target Contacts in an abandoned cart Journey with a Facebook ad. An Ad Campaign Activity has been added to the Journey canvas.
Which extension product should be enabled to use the Ad Campaign Activity?

• A.Audience Studio
• B.Social Studio
• C.Advertising Studio
• D.Interaction Studio

Northern Trail Outfitters (NTO) is the holding company of three subsidiaries: Universal Containers, Ursa Major Solar, and Cloud Kicks. NTO recently purchased Marketing Cloud and has asked its consultant to recommend a scalable business unit (BU) hierarchy. They don't plan on executing any marketing campaigns on behalf of the NTO holding company, but NTO employees would like access to all subscribers and aggregate reporting. Additionally, each subsidiary business will be regularly running campaigns and should have their own branding, content, and subscribers.
Which solution should the consultant recommend?

• A.One parent BU and one child BU.
• B.One parent BU and three child BUs with their own Sender Authentication Packages.
• C.One parent BU with three additional private domains.
• D.One parent BU and two child BUs with their own Sender Authentication Packages.

Northern Trail Outfitters has a master data extension of 880,000 subscribers they want to randomly split into
11 groups to test different messaging strategies.
How could this be accomplished?

• A.Create a random data extension within Contact Builder.
• B.Use Journey Builder with a random split activity.
• C.Use Automation Studio with a random split activity.
• D.Create a random data extension within Email Studio.

Northern Trail Outfitters is interested in a solution to automate a process. They currently pull data into a spreadsheet to import into a Data Extension for sending. The data warehouse can be configured to place a file daily on an SFTP.
Which three questions are relevant to determining a solution? (Choose 3 answers)

• A.Does someone need to be notified if an error happens on import?
• B.Does the data extension have a data relationship?
• C.Will the data file be placed on the SFTP at the same time daily?
• D.Is the data file a delta or a historical file?
• E.Will the file have more than 5,000 rows?

Northern Trail Outfitters (NTO) wants to send out a birthday journey and one of the requirements is to divert anyone who has redeemed the promotional code before reminder emails are sent on the 15th and 20th of each month. Their transactional information, which includes redeemed promo codes, is housed in a separate data extension than the one used for journey injection. NTO needs to use an attribute-to-attribute comparison on the customer number field in the journey source and transaction data extensions.
Which activity would they use to accomplish this?

• A.Decision Split Activity using only Journey Data
• B.Decision Split Activity using only Contact Data
• C.Decision Split Activity using both Contact and Journey Data
• D.Einstein Split Activity