1z0-952 試験問題を無料オンラインアクセス

In a strong Client/Agency model, which role is the Data Steward predominantly communicating with?

• A.Program Manager
• B.Media Execution
• C.Executive Sponsor
• D.Data Analyst
• E.Audience Creation Specialist
• F.Web Developer

Which of the following strategies exhibits Oracle DMP data scoping best practices?

• A.Collect and store only online interactions, as the DMP is an online platform.
• B.Collect strategic data points, designed to identify customer engagement.
• C.Collect only personally-identifiable information, to correlate it within the DMP.
• D.Collect all data, regardless of granularity, to manage it within the DMP.

Your customer is interested in ID swapping based on raw personally identifiable information for each user that visits their site.
Which two BlueKai CoreTag functions can be used to accomplish this? (Choose two.)

• A.bk_addNameHash
• B.bk_addAddressHash
• C.bk_addZipHash
• D.bk_addPhoneHash
• E.bk_addEmailHash

You are working with a global organization. After discussing their company structure, you find that they are centralized organization and operations are run from one global template that is followed by all regions. What seat governance structure should you recommend to your client?

• A.A single seat shared by all regions
• B.Horizontal regional empowerment
• C.Full agency control
• D.A global template with local nuances
• E.A global DMP nerve center

What is the meaning of an Index of 17 in the Oracle DMP?

• A.The user is 17 percent as likely to be in the category than the average user in the selected universe.
• B.The user is 17 times more likely to be in the category than the average user in the selected universe.
• C.The user is 1/17 as likely to be in the category than the average user in the selected universe.
• D.The user is 17 percent more likely to be in the category than the average user in the selected universe.